ordrsAI pricing fully broken down: Guest-Funded vs Utility, setup costs, AI phone rates, enterprise tiers, and a real cost comparison to Toast and other providers. Every pricing model in this category makes a choice about who funds the platform and how that cost moves through your business. Here is what the numbers actually look like, and how to run them against your own operation.
Most software companies in the merchant space keep pricing vague on purpose. You end up on a call with a sales rep before you see actual numbers. That call exists to close you, not inform you. The rep controls what you learn and when you learn it, which means you make decisions with incomplete information.
This is a structural problem, not an accident. When a company withholds pricing until you’re in a conversation with someone whose job is to get you to sign, the information flow serves their interests. You’re being qualified and positioned before you ever see a number. By the time pricing comes up, you’ve already invested time in the process, which makes it harder to walk away.
OrdrsAI publishes every number upfront. You see the plan fees, the processing model, the setup cost, and the per-call rate before you talk to anyone. That is a deliberate choice, and it reflects how the product is built: for operators who want to understand what they are buying before they commit to it.
The transparency also changes how you evaluate the product. When you can model your actual costs before a conversation starts, you come in with questions about fit rather than questions about price. You spend less time extracting information and more time deciding whether the product makes sense for your operation. That is a better use of your time, and it produces a better decision.
The Two Base Plans
OrdrsAI has two monthly pricing tiers. Neither requires a contract. You can switch between them or cancel at any time.
Guest-Funded: $0/month for the merchant
The platform is funded by a $1.50 flat fee added to each customer order at checkout. The customer pays it. You pay nothing monthly beyond your setup cost.
This is the right model if: your customers are not extremely price-sensitive, your average order value is high enough that $1.50 is a small fraction of the total, or you want zero ongoing operating cost on the merchant side.
The math on the fee: at a $35 average order value, $1.50 represents 4.3% of the order. At a $60 average order value, it’s 2.5%. For a fast-casual or counter-service restaurant with higher ticket averages, Guest-Funded is often the cleaner economic choice.
Utility: 1% of order value
You pay 1% of each order. The customer sees a clean checkout with no visible surcharge. There is no base monthly fee beyond the 1% transaction cost and your setup cost.
This is the right model if: you have price-sensitive customers where a visible $1.50 surcharge causes friction, you have very high average order values where the 1% math works favorably, or you prefer a merchant-funded model for customer experience reasons.
The crossover point between Guest-Funded and Utility is at a $150 average order value. Below $150 per order, Utility is more expensive per transaction. Above $150 per order, Utility costs less than $1.50 per transaction.
Setup Costs
OrdrsAI charges a one-time setup fee to get your storefront built, AI configured, and merchant portal live. You have two options:
- $899 one-time — pay it all upfront, no monthly setup component
- $150/month x 6 — spread it over six months, then your only ongoing cost is your plan fee
AI Phone Add-On
The AI cognitive host — which answers inbound calls, takes orders by voice, and logs them to your KDS and merchant portal — is a metered add-on. You are charged 5 to 10 cents per call.
No base subscription. No monthly minimum. You pay for calls handled.
At 200 inbound order calls per month, you’re looking at $10 to $20 per month for AI phone coverage. At 600 calls per month, $30 to $60. For context, one staff member spending a third of their shift handling phone orders costs significantly more.
The metered model means a slow month costs almost nothing. A busy month costs proportionally more, but you’re also doing more business, so the cost-to-revenue ratio stays consistent.
Enterprise Pricing
For merchants running multiple locations, ordrsAI is simply $99 per location monthly.
This subscription fee is in addition to the transaction model (Guest-Funded or Utility) and any AI phone usage. A five-location operation on the $99 tier would pay $495/month in location fees plus transaction costs plus AI phone usage.
This is still substantially lower than the per-location cost structure at most enterprise POS competitors — but the comparison depends on your processing volume. See [internal: D5 — OrdrsAI vs Toast vs Square full comparison] for the full side-by-side.
Processing Rates: What You Actually Pay
This is the number that separates OrdrsAI from most competitors.
OrdrsAI uses Bring Your Own Stripe (BYOS). You connect your own Stripe account. You pay Stripe’s published processing rates directly. OrdrsAI never touches your payment processing and takes no percentage of transactions.
Stripe’s standard published rate is 2.9% + 30¢ per successful card charge. These are the same rates available directly to any merchant who signs up for Stripe independently.
Most POS competitors charge a processing rate that is higher than Stripe’s wholesale rate, and the difference goes to them. Toast’s processing rate runs 3.09% to 3.69% per their published pricing. The gap between those rates and Stripe’s 2.9% compounds significantly at scale.
Monthly Cost Comparison: OrdrsAI vs Toast at Real Order Volumes
This table shows what a merchant pays under each model at three monthly order volumes, assuming a $40 average order value and standard processing rates.
| Monthly Orders | Monthly GMV | OrdrsAI Guest-Funded | OrdrsAI Utility (1%) | Toast (Base + Processing) |
|---|---|---|---|---|
| 50 orders | $2,000 | $0/mo + $75 in customer fees | $20/mo merchant cost | $110-$165 base + $62-$74 processing = $172-$239/mo |
| 200 orders | $8,000 | $0/mo + $300 in customer fees | $80/mo merchant cost | $110-$165 base + $247-$295 processing = $357-$460/mo |
| 500 orders | $20,000 | $0/mo + $750 in customer fees | $200/mo merchant cost | $110-$165 base + $618-$738 processing = $728-$903/mo |
Notes on methodology:
- Toast base fee: $110/month (Starter) to $165/month (Point of Sale), from published pricing
- Toast processing: 3.09%-3.69% applied to monthly GMV
- OrdrsAI Guest-Funded: $0 merchant cost; $1.50 fee per customer order shown for transparency
- OrdrsAI Utility: 1% of GMV paid by merchant
- Setup costs excluded from monthly comparison; assume post-setup steady state
- Neither figure includes AI phone add-on or Toast online ordering module ($75/month)
At 500 monthly orders, OrdrsAI Utility at $200/month costs between $528 and $703 less per month than Toast’s combined base + processing fees. That difference is $6,336 to $8,436 per year — before factoring in the $75/month Toast online ordering module.

Related read
Full Breakdown: Toast POS Pricing
Toast POS starts at $110/mo but total first-year costs hit $6,400-$15,000+ for most restaurants. See every fee tier, hardware cost, and contract term before you sign.
What the Guest-Funded Fee Looks Like to Customers
A common question: will customers notice or object to the $1.50 Guest-Funded fee?
It depends on context. For a $50 dinner order, $1.50 is 3% of the total and sits in a familiar range — similar to a convenience fee they’d see on a DoorDash or Uber Eats order, without the 25-30% commission markup that makes those platforms structurally different.
For a $15 counter-service order, $1.50 is 10% and may feel steep. Those merchants should model whether Utility (1% = $0.15 per $15 order) is a better fit.
The Utility tier exists specifically for merchants where customer experience at checkout is the priority. You absorb the cost, customers see clean pricing, and your total cost is predictable as a percentage of revenue.
Every pricing decision in this category comes down to one question: who funds the platform, and how does that cost move through your business?
You can pass it to the customer as a visible fee. You can absorb it as a percentage of revenue. You can pay it as a flat monthly rate regardless of volume. Each model distributes cost differently, and the right answer depends on your order volume, your average ticket size, and how sensitive your customers are to what they see at checkout.
The math is not complicated, but it requires your actual numbers. A model that works at 200 orders per month at $40 average may not work at 80 orders per month at $22 average. Run your own figures at the volumes you actually do, not the volumes you hope to do.
Processing rates compound. A difference of half a percentage point feels small on a single transaction and becomes significant across a year of order volume. Most merchants underestimate this because they think about cost per order rather than cost per month or cost per year. Shift the time horizon and the comparison looks different.
Setup costs are one-time. Monthly costs are permanent. When you evaluate any platform, separate those two numbers and assess them independently. A high setup cost with low ongoing fees may be cheaper over two years than a low setup cost with higher monthly fees. The break-even point is worth calculating before you decide.
FAQ
Can I switch between Guest-Funded and Utility after I launch?
Yes. There is no contract and no lock-in. You can switch between plans or cancel at any time. The transition takes effect at the start of your next billing cycle.
Does OrdrsAI charge anything on top of Stripe’s processing rate?
No. OrdrsAI does not add a markup to Stripe’s rates, does not take a percentage of processing, and does not touch your Stripe account funds. You pay Stripe’s published rate (2.9%+30¢) directly to Stripe. OrdrsAI’s revenue comes from plan fees and the Guest-Funded customer fee — not from your payment processing.
What if a customer calls asking for specific medical guidance?
The AI is configured to handle factual product questions (potency, format, ingredients) but not medical guidance or dosing recommendations. When a call moves toward medical advice territory, the AI routes it to a staff member with a brief explanation. The caller stays connected; the conversation continues with a qualified person. You define the threshold for these escalations in your configuration settings.
What if a customer wants to pay cash?
You configure the payment handling. Cash-on-pickup orders can be logged with a note; the AI confirms the order and notes the payment method. The ticket appears in your morning queue flagged as cash.
Does the 1% Utility fee replace the $1.50 customer fee, or are they both charged?
On the Utility tier, you pay 1% of order value as the merchant. There is no $1.50 fee on the customer side. The plans are mutually exclusive — pick one based on who should fund the platform.
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